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Maui Perfection Cleaning

Brittney Pauley had just started her own cleaning service business located on Maui. She wanted a logo to be the face of her company. She reached out and we got to work!


We discussed keywords to describe her businesses values and voice. Light, Soft, Organic, Delicate, Feminine. We build a moodboard based on these adjectives with muted tones, organic elements, and natural colors.


I worked on some initial concepts and Brittney loved the circle logo with shimmery leaves to represent an organic clean. I got to work on a color scheme and She loved the analogous teals.


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